The new company is a merger of Open Sports Management, 5 west and TeamOrigin Events. Origin Sports Group is a sports consultancy that specialises in sports rights, sponsorship activation, sports events and technical project management.
Pelekan design was approached by Origin Sports Group to create their complete
brand look and feel including, logo, business cards, letter heads, compliments slips, leaflets and website.
We worked closely with Origin Sports Group to deliver a unique, premium and sporty brand to help leverage them in a competitive market place. The logo needed to keep sailing at its core yet be diverse enough to transfer its expertise into other sports. The brand needed to be dynamic and be associated with sports, but professional in appearance.